New trend in gift box packaging: hanging holes and transparent PVC window design drive the industry

Industry NewsDec 19, 2024Author: Admin

Hanging hole design has become an important element in retail packaging, especially in supermarkets and convenience stores with limited space. Gift boxes with hanging holes can be easily displayed on shelves or hooks, making the goods easier for consumers to see.
This design greatly optimizes the utilization of retail space, while making the products more attractive on the shelves and enhancing consumers' desire to buy.

Transparent PVC window: Improve the display effect
The addition of transparent PVC windows makes the contents of the packaging box clear at a glance, providing consumers with an intuitive product display. Data shows that more than 70% of consumers prefer to choose packaging that can directly see the product. This transparent design effectively improves consumers' trust and purchase decision-making speed.
In addition, transparent PVC windows can also enhance the brand image, and by clearly displaying product quality and details, consumers have a deeper sense of identity with the brand.

Sustainability: Challenges and opportunities coexist
Although the hanging hole and transparent PVC window design greatly improve the practicality and aesthetics of the packaging box, its environmental protection has also aroused certain concerns. Consumers and brands are increasing their demand for sustainable packaging, and how to balance the relationship between design and environmental protection has become an important issue in the industry.
Some brands have begun to use recyclable or biodegradable PVC materials, as well as optimize the design of hanging holes to reduce the use of overall packaging materials. This effort not only responds to environmental protection policies, but also wins the favor of more consumers.

Market Outlook and Future Trends
With the integration and development of online and offline retail channels, the gift box industry is showing a strong growth trend. The packaging box with hanging holes and transparent PVC window design will continue to lead the industry trend in the future due to its good practicality and market performance.
Future gift packaging design may also incorporate more intelligent elements, such as product tracking and interaction through QR codes or NFC tags to further enhance consumer experience.